About

Based in Chicago, IL. Educated in Bloomington, IN. Cowgirl phase in Dallas, TX.

Everyone can learn from data and insights. I help brands and companies find those difficult to uncover insights that drive them forward. I have worked in the social media and digital space since 2009. What used to be the ‘wild west’ is now a thriving arena.

Currently, I am Vice President of Analytics at Weber Shandwick. My role on the Analytics and Intelligence team is to not only support clients in their insights creation and social/digital execution but to arrange staffing, project scope, and communicate with internal stakeholders.

Before this role, I worked at The Boeing Company and various PR and Advertising Agencies including Golin, Ogilvy, and Y&R. I’ve worked in many different sectors including aviation, tech, education, regulated industries, CPG, and B2B. I’ve also worked on non-profit STEM programs at NPR.